Mark File

Mark File

Board Member

A lifelong North Carolina resident, my career in tourism promotion started during college at the NC Transportation Museum. After college, I moved to Wilmington to manage a photography store and lab in the historic downtown. Next, I headed back to the Piedmont to help reopen Chinqua-Penn Plantation museum in Reidsville–directing ticketing, events, and public relations. I began promoting the western North Carolina mountains as marketing director of Richmond Hill Inn in 1997. While at the inn, I created RomanticAsheville.com Travel Guide in 2003. By 2018, that website covered 16 counties and received 5.5 million visits annually, while reaching another million people monthly on social media. The most popular section on RomanticAsheville.com was the Top 60 Waterfall Guide. I donated more than a million dollars of free promotion to 200 non-profits. I received the CHARLES KURALT AWARD by the NC Travel Industry Association for bringing exceptional, positive public attention to North Carolina. I sold RomanticAsheville.com in 2019 and now focus on marketing and communication projects for hotels, inns, restaurants and destinations. I live in Banner Elk with my husband, David.